BYREDO SuzhouCentral Mall

Xinggang Avenue, Suzhou Industrial Park
Suzhou, Jiangsu, 215027
China

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Store Type:

  • Byredo Store

Product Categories:

  • Fragrance
  • Make up
  • Hand and body
  • Home

Byredo is a European luxury brand founded in Stockholm in 2006

Bal d'Afrique is one of my earliest fragrances. At the time of its formulation, I was obsessed with the translation of memories into scent. At the same time, I felt confident enough to include an imaginary component. My father lived and travelled in Africa for about 10-15 years. I would read his diaries; the way he travelled on freight ships, met all kinds of different people… For me, this was the fantasy of arriving in Africa through somebody else's words. Bal d'Afrique reflects that; it's an imaginary journey as well as a complete celebration of how I see African culture and its influence. Bal d'Afrique is one of my earliest fragrances. At the time of its formulation, I was obsessed with the translation of memories into scent. At the same time, I felt confident enough to include an imaginary component. My father lived and travelled in Africa for about 10-15 years. I would read his diaries; the way he travelled on freight ships, met all kinds of different people… For me, this was the fantasy of arriving in Africa through somebody else's words. Bal d'Afrique reflects that; it's an imaginary journey as well as a complete celebration of how I see African culture and its influence.

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