50 MLMilan

Viale Monte Nero 16
Milan, 20135
Italia

Store Hours

Wednesday 10:30 am-07:30 pm
Thursday 10:30 am-07:30 pm
Friday 10:30 am-07:30 pm
Saturday 10:30 am-01:30 pm02:30 pm-07:00 pm
Sunday 10:30 am-01:30 pm02:30 pm-07:00 pm
Monday Chiuso
Tuesday 10:30 am-07:30 pm
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Store Type:

  • Rivenditore

Product Categories:

  • Profumi
  • Make-up
  • Mano e corpo
  • Casa

Byredo is a European luxury brand founded in Stockholm in 2006

Bal d'Afrique is one of my earliest fragrances. At the time of its formulation, I was obsessed with the translation of memories into scent. At the same time, I felt confident enough to include an imaginary component. My father lived and travelled in Africa for about 10-15 years. I would read his diaries; the way he travelled on freight ships, met all kinds of different people… For me, this was the fantasy of arriving in Africa through somebody else's words. Bal d'Afrique reflects that; it's an imaginary journey as well as a complete celebration of how I see African culture and its influence. Bal d'Afrique is one of my earliest fragrances. At the time of its formulation, I was obsessed with the translation of memories into scent. At the same time, I felt confident enough to include an imaginary component. My father lived and travelled in Africa for about 10-15 years. I would read his diaries; the way he travelled on freight ships, met all kinds of different people… For me, this was the fantasy of arriving in Africa through somebody else's words. Bal d'Afrique reflects that; it's an imaginary journey as well as a complete celebration of how I see African culture and its influence.

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Bal d'Afrique Image

Bal d'Afrique

With a focus on beauty and fantasy, Bal d'Afrique is Ben Gorham's 'love letter' to Africa. Wanting to sum up and celebrate the reach and influence of Africa through time, particularly the way its myriad cultures have shaped dance, art and music, the idea of an imaginary event.